Stuart Ailion
Stuart Ailion is a Management Consultant.
Stuart worked with Koodos.com on the development of the internet retailer’s brand portfolio and recent projects have included the brokering of a new Designer Brand portfolio for Littlewoods Shop Direct; the delivery of a strategic review of current buying & merchandising practices at Ideal Shopping Direct and the development of an e-commerce trading strategy for the new internet brand oli.co.uk.
Previously, Stuart was contracted by Otto UK to work with the Board on the development of Buying & Merchandising processes required for the launch of a new catalogue and e-commerce fashion brand.
Stuart was a senior executive within the Home Shopping industry where he managed large scale buying offices. During this time he was an integral member of the Management Board that built Argos Additions from a £4m brand at launch to a £250m brand after 3 years.
Stuart's areas of expertise include strategic planning, team management, product development, international sourcing, range architecture, customer & market dynamics and change management processes.
Stuart has an M.Sc in Marketing from the University of Manchester Institute of Science & Technology.

